HAVE YOU BEEN CONTACTED BY US? 

WHO ARE MOTIF?

We're an independent market research agency. Each year we conduct in the region of thousands of interviews for a variety of client organisations. Our clients are keen to improve the quality of the services they provide to their customers and we provide objective feedback on how well they are doing. You can verify we are a bona fide market research agency by calling the MRS (Market Research Society) on Freephone 0800 975 9596 or by visiting their website.

WHY DID YOU CONTACT ME?

We will probably have contacted you because you are the customer of one of our clients. Our client will have provided us with a sample of their customers to call. This call may have come from our 0800 number. 

MY TELEPHONE NUMBER IS EX-DIRECTORY AND/OR I AM REGISTERED WITH THE TELEPHONE PREFERENCE SERVICE (TPS) SO YOU SHOULD NOT HAVE CONTACTED ME.

When our clients provide us with a sample of their customers, it means we may contact customers who are registered with the Telephone Preference Service (TPS) or who are listed as ex-directory.

There is no requirement to screen research samples against the preference services (such as the Telephone Preference Service) when conducting market research. TPS is there to prevent unsolicited sales calls. A market research survey is not a sales call. As the programme contacts existing client customers it does not come under the generally understood meaning of 'unsolicited', since it is not unreasonable for an organisation to contact its customers.

The ex-directory status means that a named customer cannot be traced through the telephone directories. It is not in itself a reason not to contact a customer, for research purposes. If companies did not contact ex-directory customers for feedback then any market research they commissioned would not be truly representative of their customers.

IF I TAKE PART IN A SURVEY FOR YOU WILL SOMEONE TRY AND SELL ME SOMETHING?

At no time will we or our clients try and sell any product or service to you as a result of you taking part in any survey we conduct. Neither will your details be passed to another organisation for selling or marketing purposes. We hope this helps to explain the reason why we contacted you and how we had access to your contact details. If you have any further questions, please contact us.

WILL MY COMMENTS BE PASSED BACK TO YOUR CLIENTS?

Unless we tell you otherwise, none of your comments will be passed back to our clients in a form which could identify you. Sometimes, a client might wish to sort out a particular problem you might have. In such an instance, we will ask for your permission to pass back your concerns to our client. This would include your name and contact details so our client can get in touch.

MORE INFORMATION

For more information about how we handle your data, please see our Privacy Policy.